Chan Huei Lian (0351597)

Intercultural Design Name : Chan Huei Lian (0351597) Intercultural Design | Bachelor of Design in Creative Media | Taylor's University Project Proposal LECTURE Week 1 Netnography Netnography is the branch of ethnography (the scientific description of the customs of individual peoples and cultures) that analyses the free behaviour of individuals on the Internet that uses online marketing research techniques to provide useful insights. Robert Kozinets -  compiles and analyzes data about the free social behavior of individuals on the Internet. -  data is collected when consumers are behaving freely, as opposed to research surveys in which consumers sometimes respond to prevent embarrassment or please the surveyor. -  data can be compiled quickly and accurately.   source :  https://martech.zone/what-is-netnography/ Netnography is a contemporary and extremely useful research method. As more and more of us are turning to the Internet to share our experiences, views an...

Information Design Name : Chan Huei Lian (0351597) Information Design | Bachelor of Design in Creative Media | Taylor's University Exercises, Flip presentation & Infographic redesign. LECTURE Week 1 Types of Infographics 1. Statistical infographic If you want to  visualize survey results , present data from multiple sources, or backup an argument with relevant data, then a  statistical infographic  is the best infographic to do that.  A statistical infographic puts the focus on your data. The layout and visuals will help you tell the story behind your data. 2. Informational infographics An informational infographic template is the best infographic for clearly communicating a new or specialized concept, or to give an overview of a topic.   Typically, an informational infographic is divided into sections with descriptive headers.  Numbering each section will help your infographic design flow. 3. Timeline infographic  Timeline infographics  ...