Chan Huei Lian (0351597)

  Intercultural Design Name : Chan Huei Lian (0351597) Intercultural Design | Bachelor of Design in Creative Media | Taylor's University Final Project INSTRUCTIONS FINAL PROJECT  We were instructed to visualise and implement our finalised idea for this project. We decided to go with the tarot card idea. Firstly, we decided on our art style using telegram poll. Finally, we settled down on lineart vector.  After finalising our art style, we started sketching for our respective creatures and also for the chosen tarot card that fits in the creature's story and lesson. I sketched on medusa, with Justice of tarot card, which is one of the major arcana card, then we decided on the colour scheme and font choice which was suggested by Rhyanne and also the border designed by Arthalia.  Colour code and font choice : Rationale for choosing Justice card for Medusa : Rough Sketch : Engraving of Medusa's major life events : From left to right : Poseidon spotted Medusa when she was ...

  Intercultural Design Name : Chan Huei Lian (0351597) Intercultural Design | Bachelor of Design in Creative Media | Taylor's University Data Collection INSTRUCTIONS PROJECT DATA COLLECTION We decided to do online survey as our primary research, and netnography as our secondary research. For our meeting discussion, me, Maisarah and Arthalia discussed and worked on the questions for our survey, and also making decision for whether we should do netnography or interview / focus group for our second method. After that, we continued to edit and refine our questions and answers, which Imran joined us to complete the questions and get Ms Anis's approval. Finally, we distributed the survey online, and eventually received 70 responses. After that, we closed the survey and started to work on survey observation and analysis. To complete our slides, all of us chose 2 topics to work on. For me, I chose to work on project idea preference from survey observation and also idea evolution. I ske...

Intercultural Design Name : Chan Huei Lian (0351597) Intercultural Design | Bachelor of Design in Creative Media | Taylor's University Project Proposal LECTURE Week 1 Netnography Netnography is the branch of ethnography (the scientific description of the customs of individual peoples and cultures) that analyses the free behaviour of individuals on the Internet that uses online marketing research techniques to provide useful insights. Robert Kozinets -  compiles and analyzes data about the free social behavior of individuals on the Internet. -  data is collected when consumers are behaving freely, as opposed to research surveys in which consumers sometimes respond to prevent embarrassment or please the surveyor. -  data can be compiled quickly and accurately.   source :  https://martech.zone/what-is-netnography/ Netnography is a contemporary and extremely useful research method. As more and more of us are turning to the Internet to share our experiences, views an...